The influence of Power BI has singularly been responsible for reduced software pricing in this space.
Microsoft offers data preparation, visual-based data discovery, interactive dashboards, and augmented analytics features. Microsoft is the overall leader in this Magic Quadrant, dominating all the other vendors in terms of user adoption via an Office 365 bundling with its Power BI cloud service. At Solutions Review, we read the report, available here, and pulled out the key takeaways. The graph is divided into four quadrants: niche players, challengers, visionaries, and leaders. In this Magic Quadrant, Gartner evaluates the strengths and weaknesses of 20 providers that it considers most significant in the marketplace, and provides readers with a graph (the Magic Quadrant) plotting the vendors based on their ability to execute and completeness of vision. Looker (now included as Google), Birst (now included as Infor), Dundas, Logi Analytics, and Salesforce were removed for no longer meeting the inclusion criteria. As a result, Amazon Web Services, Google, and Infor have been added to the report. Gartner adjusts its evaluation and inclusion criteria for Magic Quadrants as software markets evolve. In sum, buyers have a wide range of analytics and BI options to consider, whether you choose a specialist tool, cloud product, or offering from a technology mega-vendor. The report also speaks of analytics and BI adoption “accelerating massively” into the millions, a huge increase in user numbers due to the price per user now being a fraction of what it was in the recent past. However, automation is increasingly being utilized as a way to assist end-users directly. Differentiation has shifted to how well vendors can support augmented analytics.Īugmented analytics was originally intended to assist different personas with self-service. No longer differentiated by their data visualization features, all the vendors outlined in this report can build interactive key performance indicator dashboards using common chart forms and drawing on an array of data sources. In many cases, BI software acts as an entry point for wider sets of cloud data management capabilities offered by cloud analytics vendors. Gartner notes that the majority of new spending on analytics and business intelligence tools are coming via cloud deployments.
Gartner defines the marketplace as being “characterized by easy-to-use functionality that supports a full analytic workflow - from data preparation to visual exploration and insight generation - with an emphasis on self-service usage and augmented user assistance.” The range of solution providers in this space is broad, featuring startups backed by venture capital all the way up to large technology firms. has released its 2021 Magic Quadrant for Analytics and Business Intelligence Platforms. The editors at Solutions Review highlight what’s changed since the last iteration of Gartner’s Magic Quadrant for Analytics and Business Intelligence Platforms and provide an analysis of the new report.Īnalyst house Gartner, Inc.